Harmony, Hopeful, Warm-Hearted

Happy House MAMEON

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About the Brand

Naming

 
The story behind : MAMeON

Dedicated to building homes that provide stability and shelter for their residents, MAMeON helps people realize their dream of living in a home that’s ideal for them. In Korean, maum means ‘heart’ or ‘feeling,’ reflecting the brand’s philosophy of offering what dwellers really want in their heart.

 

Slogan : A Home for the Future

- Stability through the public housing system, helping residents design a future for themselves.

- Homes fitted with futuristic smart systems

Brand Design

 
Harmony, Hopeful, Warm-Hearted

Our logo is a combination of the Korean characters ㅁ and ㅇ, consonants that are included in the Korean word maum. This represents how each family member comes home to build a happy life. A sense of warmth is evoked by the warm grey with orange highlights, creating a brand image that represents Jeju. It is also a representation of willingness and hope local residents have for their future.